MERCHANDISING & LICENSING NEWS

Es gibt Events, die darf man einfach nicht verpassen!

Ob Sie als Lizenzgeber im Sports Licensing aktiv sind, oder als Lizenznehmer die Möglichkeiten einer Sports License ausloten wollen, dann sind Sie bei diesem Event genau richtig. Partizipieren Sie von den Erfahrungen Ihrer Branchenkollegen, intensivieren Sie bestehende Kontakte oder knüpfen Sie vollkommen neue. Ein solches Event bietet eine Vielzahl von Möglichkeiten Ihr Geschäft zu treiben – wir freuen uns alle, Sie zu sehen. image001_Web
LIMA is proud to invite you to the second European Sports Licensing Roundtable, hosted by HEAD Sport in Kennelbach, Austria! Following last year's successful opening, this event is an opportunity to get together with peers and experts to talk sports licensing business, ask questions, and discuss topics such as challenges in sports licensing, retail, marketing, legal issues, the digital space, fighting counterfeits and many more. For professional visitors only. Timeline and moderators: September 27, 2017 – Welcome @ Burgrestaurant Gebhardsberg
7pm – 11pm: Welcome reception, food & drinks - fireplace talk with Rainer Salzgeber. Since the end of his active career as a world class ski racer in season 2001/02, he is a part of HEAD Sport. From 2002 to 2005 as young development coordinator, since May 2005 as Race Department director. Rainer Salzgeber will give us an insight in how sports can influence management: Perseverance, persistance and staying focussed – How top athletes influence management. September 28, 2017 – Roundtable sessions* and speeches* @ HEAD Sport GmbH
09:00-09:15: Welcome by: Charles Riotto, President of LIMA International and Peter Hollo, Ph-International Consultants for LIMA in Germany.
09:15-09:45: NBA branded destinations, the key touchpoints of NBA culture. Moderator: Julien Poinsot, Associate Director, National Basketball Association (NBA)
09:45-10:15: Energized licensing – How to seize licensing for FMCG. Moderator: Serkan Yel, Head of Licensing, Global Consumer Products, Red Bull GmbH.
10:15-10:30: Networking-Break
10:30-11:00: Out-licensing and implementation of sports brands in non-sports industries or categories. Giuseppe Faranna, Vice President, Divison Manager Licensing, HEAD Sport.
11:00-11:30: Co-branded sports licensing as a means to increase outbound brand extensions: Scouting brand right collaborations to increase awareness. Kelly Knock, Category Manager Global Licensing, Under Armour.
11:30-12:00: tba.
12:00-12:30: Sportswear brands – Competing with the big players. Licensing models and strategies. Marcelo Cordeiro, Director Licensing, IMG.
12:30-13:00: Die Mannschaft: Teaming up with premium (global) brands in Licensing. Holger Merk, Head of Merchandising and Licensing, DFB Wirtschaftsdienste GmbH.
13:00-14:00: Networking lunch and open end.

Language of this event is English.

Register today!
For more information and registration, please follow the LINK http://bit.ly/2tybJt9

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